National Ice Cream Day: 5 Creative Ways for Brands and Food Content Creators to Celebrate
July 16th is National Ice Cream Day and it could easily be one of our favorite national food days! It's a celebration of everyone's favorite frozen treat (including ours!) and an opportunity for brands and food content creators to engage with their audience in a fun and delicious way. In this blog post, we'll explore the significance of National Ice Cream Day and provide five creative ideas and tips for brands and food content creators to celebrate this year while optimizing their online presence.
Brief history
This beloved holiday, established by the one and only President Ronald Reagan in 1984, has become an annual extravaganza celebrated on the third Sunday of July. But let’s not stop there—let’s take a tantalizing journey back in time. Ancient civilizations like the Chinese, Persians, and Greeks knew the secret to frosty indulgence long before we did, crafting primitive ice cream with snow, fruit, and honey. Fast forward to the 18th century, and Europe couldn’t get enough of this frozen delight. And guess what? America caught the ice cream fever too!
Marketing Brainstorm
Craft Irresistible Ice Cream Recipes:
One of the best ways to celebrate National Ice Cream Day is by showcasing unique and delicious ice cream recipes. Create your own signature flavor or put a creative twist on classic recipes. Don't forget to document the process and share mouthwatering images on your website and social media platforms. Ensure your blog post includes relevant keywords like "best ice cream recipes," "homemade ice cream," and "National Ice Cream Day."
Collaborate with Influencers:
Leverage the power of influencer marketing by collaborating with popular food influencers or bloggers who have a strong following. Invite them to create custom ice cream recipes using your brand's products or to host virtual ice cream tastings. Collaborations can help expand your reach and attract new audiences while increasing engagement and driving traffic to your website.
Organize Contests and Giveaways:
Contests and giveaways are an excellent way to generate excitement and engagement. Encourage your audience to participate by hosting an ice cream-themed contest on your social media platforms. For example, ask followers to share their favorite ice cream memory or post a picture of their homemade ice cream creation using a specific hashtag. Offer enticing prizes like ice cream-themed gift baskets or discounts on your products to boost participation.
Engage in Social Media Challenges:
Take advantage of the trending social media challenges and create your own ice cream-themed challenge for National Ice Cream Day. Encourage your followers to participate by challenging them to create unique ice cream sundaes, share their favorite ice cream topping combinations, or even film themselves attempting to finish a gigantic ice cream cone. Incorporate relevant hashtags and encourage users to tag your brand to maximize visibility.
Host Virtual Ice Cream Events:
With the rise of virtual events, consider hosting a virtual ice cream-themed event on National Ice Cream Day. It could be a live cooking demonstration, an expert panel discussing ice cream trends or a virtual ice cream tasting session. Promote the event on your website and social media channels, and provide attendees with exclusive discount codes or printable recipes to ensure they feel connected to your brand even after the event concludes.
National Ice Cream Day presents a fantastic opportunity for brands and food content creators to connect with their audience, boost engagement, and enhance their online presence. By following these five ideas and tips, you can craft a memorable celebration that showcases your brand's creativity and love for ice cream. Remember to optimize your content with relevant keywords, share visually appealing images, and engage with your audience to make the most of this delicious occasion. Happy National Ice Cream Day!
Hashtags to use:
#NationalIceCreamDay #IceCreamLovers #FoodieCelebrate #SweetTreats #BrandCelebration
Cover Photo by Kelsey Curtis on Unsplash; Photo by Photo by Erwan Hesry on Unsplash.
